Imo "Messenger for Business" feature launched

 To bring various brands closer to the buyers, one of the most popular apps in the country, Imo has launched a new feature called 'Messenger for Business' in the country market.

Using this feature, businesses will be able to communicate with their specific customers in a more effective way. In order to enjoy the benefits of this feature, the official account of the brand that has been recognized through the official certification of Imo will make the process of communication of the buyers more credible. After the account is verified by Imo, businesses will be able to send 'promotion messages' to their potential customers. Imo's powerful user coverage allows brands to send product information to their target group in the faster possible time. Through Imo Convergence, businesses will be able to reach out to more customers by providing brand marketing, product sales, activity promotion, price discount information and convenient online service information.

This communication process can be completed at a lower cost. It will be quite useful for brands that require customer communication services such as e-commerce companies and banks. Currently, brands can send messages with up to 5,000 characters, including text information, images, videos and this feature will support this as well. This will bring benefits to all the people of Bangladesh, which will help them to interact more easily and conveniently with their favorite brands.

The Head of Imo Ads, Kelvin said, that "The world is changing; The competition is also increasing. Business establish need to communicate properly with their customers in order to gain business growth and customer confidence. So, considering the business houses, Imo has come up with the 'Messenger for Business' feature, which will help brands to deliver information about the brand and online services to its customers in a more convenient way. ”

The new feature has recently been launched in Bangladesh. Many renowned brands in the country are taking advantage of this feature and exploiting its benefits. Robi Axiata, the country second largest telecom operator that offers a wide range of 4.5G networks across the country, mobile financial services (MFS) providers, cash and Walton, Bangladesh leading electronics content and home appliances, have used the feature and they have also given positive reviews.

Imo has partnered with ADA Asia to make the use of this feature more convenient for businesses, who will serve as Imo's first official business provider in Bangladesh. ADA will be an official associate of Messenger for Business on behalf of Asia Imo and will provide business support as needed.

Country Director, ADA Asia, Ashraful Haque said, that "Imo is spread all over the world and Imo has a large number of customers in Bangladesh as well. ADA Digital is adept at any kind of marketing solution. Our new partnership with Imo will be very helpful for businesses that want to reach out to customers using the 'Messenger for Business' feature. ADA will provide any necessary assistance to businesses in this regard.”